Matt Swab


Achieve Realty, Inc.

11676 Perry Hwy, Ste 3101, Wexford, PA 15090

More than likely, your relationship with your real estate agent will last longer than any of your college flings. From your initial meeting to prepare for the buying or selling process until the day the keys change hands, you will spend hours with your agent in-person, on the phone, texting, emailing, and more. From discussing pricing strategies and negotiation tactics to exchanging family vacation (horror?!) stories and Christmas cards, you’ll get to know your agent professionally and personally.

Consequently, it is no surprise that finding the agent who is right for you is a crucial step at the beginning of your real estate journey. You certainly want to find an agent who is up-to-date on market trends, knows the contractual agreement you’re about to enter into like the back of their hand, and has a network of resources to best assist you throughout the process. However, if you can not connect with that agent on a basic, personal level, I suggest you keep looking.

But, what do I mean by “connect”?

Communication: The flow of information during a real estate transaction is swift and great. Establishing a method of communication that works for you at the start of the relationship is key. Do you prefer to speak verbally or do you like having time to digest an e-mail? Does a text fit your busy schedule or do you like having the ability to video-chat with your agent? Beyond the simple communication tactics used, does the agent speak "your language"? Is he or she able to wade through the vast amount of information involved in the real estate process to provide you with the necessary elements in a matter that you can quickly and easily comprehend?

Personality: Introvert. Extrovert. ENTJ vs. ISFP. DISC profile. Lion or Gorilla. We have a plethora of ways to evaluate and differentiate our personalities. Oftentimes, the purpose of which is to determine the type of people with whom we are most compatible on personal and professional levels. I don’t necessarily recommend requiring your agent to take a personality test (though, that might be a fun ice breaker!), but you should assess whether or not this is someone with whom you can spend hours and hours without becoming exhausted, frustrated, confused, or down-right bored.

Collaboration: Flowing from the aforementioned relationship aspects, you must be able to work together with your agent. I'm not suggesting that you become BFFs, but rather you must be able to work as a team to identify your priorities, agree upon pricing and negotation strategies, compromise must-haves vs. like-to-haves, and so much more. Ultimately, your goals are paramount and your agent's role is to represent you through the process of achieving them. Therefore, working together is not an option. It is a requirement.

I can tout our analytical, design, and negotiation skills until the cows come home, but if we can not communicate and understand one another then the relationship is doomed from the start. Take the time that you need to get to know your potential agent at the start. It will save you time, energy, stress, and even money in the long run.


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